The theatre world is a realm of imagination and creativity. Costumes are crucial in bringing characters to life and enhancing the storytelling experience. Famous theatre costumes and their designers have left a lasting mark on stage productions, creating iconic looks that resonate with audiences long after the curtain falls.
These costumes are not just garments; they blend art and craftsmanship designed to reflect the essence of the characters and the play’s themes. This article will celebrate the artistry and innovation that make each performance unforgettable by looking at the most famous theatre customers and designers.

The King and I – Irene Sharaff
In 1952, Irene Sharaff won a Tony award for Best Costume Design for her work in the musical ‘The King and I’. With meticulous research, Sharaff brought the royal court of Siam to Broadway with rich textures and vibrant colours. Sharaff’s costumes for characters like King Mongkut and Anna Leonowens were crafted with intricate detail. Each one featured sumptuous fabrics, elaborate patterns and accessories that reflected the character’s social class, personality and period in which the play was set. Her work on this most famous, wonderful play enhanced the visual storytelling and respected and celebrated the cultural heritage depicted in the musical.
My Fair Lady – Catherine Zuber
Enjoying the collaboration aspect of working in theatre, Catherine Zuber has won many awards for her talents as a costume designer for many Broadway shows, including ‘My Fair Lady (2018). Zuber’s brought a fresh, contemporary look to the timeless tale while maintaining the historical accuracy of the Edwardian era. Using a palette of soft pastels and opulent fabrics, Zuber highlights Eliza Doolittle’s innocence, growing sophistication, and her visual transformation from a working-class flower girl to a high-class lady.
The Lion King – Julie Taymor
Winning both Directions of a Musical and Best Costume Design Tony Awards for ‘The Lion King’, which debuted on Broadway in 1997, Julie Taymor set a new standard for visual storytelling in theatre costume design. Her use of puppetry, masks and elaborate costumes transformed actors into lifelike representations of animals. Creating a visual spectacle that combined elements of African art and culture with experimental techniques. The show captured audiences worldwide, so much so that it has been performed in French in Paris.
Wicked – Susan Hilferty
Susan Hilferty has had an impressive career working worldwide, designing costumes for over three hundred productions. However, she is best known for her work on the Broadway adaptation of Wicked (2003). Hilferty’s intricate details, bold colours and innovative textures created a distinctive visual style that brought the magical world of Oz to life. Setting the show apart, her costumes for characters like Elphaba and Glinda, which Idina Menzel and Kristin Chenoweth originally played, were visually striking and deeply symbolic, reflecting their personalities and journeys throughout the story.
The Phantom of the Opera – Maria Björnson
Maria Björnson won Tony Awards for Scenic Design and Best Costume Design for the Broadway adaptation of ‘The Phantom of the Opera’ (1988). Her work seamlessly blended gothic elegance with a sense of timeless romance, perfectly capturing the show’s haunting ambience. Björnson’s costumes, particularly the Phantom’s mask and Christine’s elaborate gowns, became instantly recognisable symbols of the production. She was the designer who created the phantom’s iconic half-mask we all recognise, replacing the original full-face mask that hindered the actor’s ability to see and sing clearly. Her attention to detail and ability to create a visually cohesive world on stage helped “The Phantom of the Opera” become one of the longest-running and most beloved musicals of all time.

Liz Johnson is the owner and lead designer of Promotional Props and Costumes, a Nottingham-based company specialising in creating bespoke props and costumes for marketing, advertising, and promotions. With a particular flair for puppetry and walkabout costumes, Liz has been bringing her designs to life since 2000.
Liz studied Theatre Design, Puppetry and Prop Costuming at Nottingham Trent University. After honing her craft at a puppetry company post-graduation, she embarked on her entrepreneurial venture, bringing her unique vision to life.
Today, Promotional Props and Costumes are at the forefront of creating mascot costumes, puppets, and one-off props for stage, television, and the advertising industry. Liz’s expertise extends beyond her business; she shares her knowledge as a sessional lecturer in Costume Design and Making at Nottingham Trent University, inspiring the next generation of creative professionals.